DM advies

Design has grown into an unmistakeable economic growth factor that clearly offers businesses extra value. Businesses that introduce design into their strategy distinguish themselves from their competitors in a multitude of areas. Their products are better, more attractive, and above all, often manufactured at a lower cost. This is undoubtedly beneficial to the turnover, the profit margin and the growth of the businesses. Such businesses are often characterised by a rather specific company culture and a very unique image. Design really does make the difference.

Design is not only a product, but it is also a process, which must be approached professionally by the companies. Integrating design management into the business strategy right up to top management level also appears to yield better business results.

Design Flanders wishes to stimulate companies into integrating design into the strategic planning of their company. Via workshops and seminars, Design Flanders wishes to introduce a number of successful role models as well as promote well thought-out and high-quality design management and, in this manner, persuade the managers of dynamic businesses to take the plunge which could make them even more successful. These aspects can also be touched upon during matchmaking advisory meetings. More information on the workshops and seminars can be found at www.belgiandesignforum.be.

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